How Magazines Make Money & the Structural Triangle

How Magazines Make MoneyPublishers of magazines earn money from advertisements, subscriptions & the sales generated from newsstands. This is an easy feat for magazines that are known household names. Publications such as "Essence" "Vanity Fair" & "People" have loyal readers because the producers listen to the wants of their audience. Having a good product created their place in the market. These magazines often tell the same story but they are written in such a way that their readers believe they have the insight that the internet or others may not have which keeps their audience coming back for more. The internet has hindered magazine sales but the bigger magazines have adapted and now have websites that work in conjunction with their magazine and offer incentives for purchasing a subscription. Magazines are very expensive to produce, the survival rate is one for every 10 magazines and profits do no turn over for about 3 years.

The Structural TriangleFor my research i looked at two interpretations of the Structural Triangle; one being Maslow's Hierarchy of Needs and the second being the Triangle of Oppression.

Maslow's Hierarchy of Needs;

Maslow wanted to understand what motivates people, he believed that people possess a set of motivation systems unrelated to rewards or unconscious desires. He stated people are motivated to achieve certain needs, when we fulfill each one we move on and seek the next one. When these needs are unmet the desire to fulfill them becomes stronger the longer they are unmet i.e the longer someone goes without food the hungrier they become. We must satisfy  the lower basic needs before moving on. Every person has the capability to move up the hierarchy however that progress is often paused by failures such as divorce, loss of a job. These may cause people to fluctuate between levels of the hierarchy.

The Triangle of Oppression;

The Triangle of Oppression enables us to examine our attitudes beliefs and behaviors within a
social context rather than as merely individuals. Those people who do examine their attitudes
beliefs and behaviors in this context are referred to as "allies" in social justice processes.

Anne Bishop, a Canadian educator and.social justice activist, defines allies as people who;
- are personally culturally and structurally aware;
- are connected with.all other people rather than with only their own social groups and not only in a professional or service capacity.
- have a critical analysis of social structures.
- possess a collective orientation as opposed to one that is individualistic.
- have an acceptance of struggle and a sense of process.
- have an understanding of power with as opposed to power over and
 have a high degree of self understanding, a knowledge.of history and an understanding
that good intentions do not matter if there is no action against oppression.

As allies to social justice we are dealing with complex personal interaction that is shaped
consciously and unconsciously by cultural norms and structural systems.The Triangle of
Oppression gives us a way to begin engaging ourselves in a social justice.processes.
The Triangle of Oppression enables us to think more critically about the powerful ideas about
difference that exist in society, and that are used to exploit those differences within the systems
of society.